Ireko
Founded by Jim Rascoe and Michael Webb, Ireko has spent four decades doing what the design world rarely offers, creating homes that feel entirely original.
What makes Ireko different isn't a signature look or a recognizable style. It's the personalized quality of attention, from the first conversation to the final detail. Never handed off. Always willing to sit with you, listen without an agenda, and build something around your life. It's an approach the luxury design market rarely delivers and almost never sustains.
The result, living spaces that naturally flow with the people who live in it.
About Us
WHERE IT BEGAN
In 1985, Jim Rascoe and Michael Webb opened a floral shop in a small bungalow in downtown Santa Rosa. The name they chose, Ireko, came from the Japanese word 入れ子 (pronounced i-ree-kow). It carries the design philosophy that a single well-placed element inside a larger space shape how everything around it is experienced.
Over the next four decades, through economic shifts, the rise and fall of trends, and an industry that shifted multiple times over, they built something the market rarely produces: a design and furniture business with a genuine point of view and the staying power to prove it. Every home Ireko designs is original in the truest sense for the people who live in it.
BEHIND THE WORK
Jim's background isn't the typical design school path. Fine arts, cinematic arts, a deep interest in ancient history. The kind of influences that don’t announce themselves but are present in every decision he makes. His approach draws from Japanese design thinking, the idea that what you leave out matters as much as what you put in, that materials carry meaning, that restraint is its own form of luxury. The homes he designs don’t feel decorated, they feel inevitable.
What Jim brings to design, Michael matches in every other dimension of the business. Every expansion navigated together, every client relationship built and sustained, every detail that arrived as promised, reflects a shared vision and standard. Ireko is the product of a resilient forty-year partnership that is rare to come by.
TRUSTED ACROSS THE BAY AREA
Today, their showroom is in Kenwood, one of California's most prestigious communities, in the heart of Sonoma Valley. Their clients are among the most discerning in the Bay Area, and the work is still conducted exactly the same way, with Jim and Michael personally present in every project, from the first conversation to the final touch.
The Ireko Experience
PHASE ONE
CONVERSATION
Every Ireko engagement begins with a conversation about your space and the vision you've been carrying but haven't been able to quite put into words.
Jim and Michael listen for the feeling you're trying to create, the mood of a room, the memory a space reminds you of, a standard you want reflected.
There's never any pressure. Just an open door to the experts behind the business, and a process built entirely around you.
PHASE TWO
HOME VISIT
Before a single idea is explored, Jim and Michael come to you. A complimentary visit, offered to prospective clients because a home can only be understood by meeting it in person.
During the visit, they walk your space with you, taking time to understand what you love about it, and what you imagine it could become.
It's the kind of attention that sets everything that follows apart.
PHASE THREE
PARTNERSHIP
Drawing from an understanding of your home, life, and vision, Jim and Michael develop a design in partnership with you.
Every direction welcomes your instincts and reactions until the design feels as it should be.
They take full ownership of everything start to finish.
From Our Clients
Love this designer and furniture studio. Jim and Michael were so helpful designing my home due to a disastrous experience. The lovely couches, rugs, fabulous chairs, art pieces, and lamps turned a chaotic time into a calming and relaxed environment and a beautiful home. Thank you so much Ireko's Jim and Michael!
— Pat
Your expertise and eye for detail are eveident everywhere we look. You did the impossible: elegance with the spirit and hominess we yearned for.
— Joe and Mary Ann
Thank you for the lovely gift. Best designers on the planet!!! I get so many compliments on my home, people are awestruck by San Francisco.
— Stephen
Sitting on my beautiful and comfortable Ireko custom sofa. I love it. It's perfect. Thanks for helping me select it. Have been recommending you for custom furniture!
— Kathy
Working with Ireko has been a pleasure. From the first step of general layout of a room to picking paint and fabrics and furniture was easy and exciting. Jim was able to focus in quickly on my personal taste and offer fabulous choices but not overwhelming with too many choices. The installation and follow up offered outstanding personal service. I highly recommend Ireko!
— Sally
I just love the home design. I often think about the old house and really how much I disliked it. This is such an amazing result of the fire. So, in many ways I feel lucky. You guys seem more like family as you have been on the whole journey and before! I love your descriptions and you are so right, this place feels like the Four Seasons every day! We do love it and it is really a comfortable and stunning home.
— Becky